In a saturated market, everyone is fighting to stand out and packaging is your great ally on the supermarket and store shelves. Obviously, you want it to be recognizable, unique and attractive. There is always the option of putting your product in a generic box or bag, but it is better to avoid being generic, isn’t it? In this scenario
We will start this article assuming you already know how important it is to have a brand manual. You probably already have one and are not sure how to use it. A quick Google search will bring up hundreds of posts about how to make one, the things it should include and how important it is. But it’s harder to
Whether internal communications are handled by Human Resources, Marketing or “the Communications area”, they can be much more efficient when they go hand in hand with the development of visual communication. Here we tell you how graphic design can help you improve your company’s advertisements. All organizations need an effective internal communications strategy to align objectives and cross-cutting information. HR
Creating a company name or giving a name to your brand, product, application, etc., is a task that seems very delicate and can take months! Hence, it can delay your branding process. -never create a logo without first having a name-. Grant Polachek, Marketing Director at Squadhelp has published in JustCreative, 10 tips for naming your brand that will make
Finding a name for your company is not as easy as it seems to be. Some people get hit by luck and receive the perfect name like a stroke of divine illumination while they sleep. Others have the perfect name but so do hundreds of others around the world. Here’s how Hey Diseño chooses the name of your company: 1.
According to the Santiago Chamber of Commerce, 57% of Chileans make their purchases online. This is a figure that has surely increased considerably as a result of the COVID-19 (coronavirus) situation. Certainly, in recent months we have witnessed the benefits that the digital world can bring to people. Businesses – no matter their size – are no exception. In fact,
In a saturated market, everyone is fighting to stand out and packaging is your great ally on the supermarket and store shelves. Obviously, you want it to be recognizable, unique and attractive. There is always the option of putting your product in a generic box or bag, but it is better to avoid being generic, isn’t it? In this scenario
We will start this article assuming you already know how important it is to have a brand manual. You probably already have one and are not sure how to use it. A quick Google search will bring up hundreds of posts about how to make one, the things it should include and how important it is. But it’s harder to
Whether internal communications are handled by Human Resources, Marketing or “the Communications area”, they can be much more efficient when they go hand in hand with the development of visual communication. Here we tell you how graphic design can help you improve your company’s advertisements. All organizations need an effective internal communications strategy to align objectives and cross-cutting information. HR
Creating a company name or giving a name to your brand, product, application, etc., is a task that seems very delicate and can take months! Hence, it can delay your branding process. -never create a logo without first having a name-. Grant Polachek, Marketing Director at Squadhelp has published in JustCreative, 10 tips for naming your brand that will make
Finding a name for your company is not as easy as it seems to be. Some people get hit by luck and receive the perfect name like a stroke of divine illumination while they sleep. Others have the perfect name but so do hundreds of others around the world. Here’s how Hey Diseño chooses the name of your company: 1.
According to the Santiago Chamber of Commerce, 57% of Chileans make their purchases online. This is a figure that has surely increased considerably as a result of the COVID-19 (coronavirus) situation. Certainly, in recent months we have witnessed the benefits that the digital world can bring to people. Businesses – no matter their size – are no exception. In fact,
