There’s no doubt that graphics and good photography put your brand on the spotlight in the vast ocean of social media. So no wonder we receive lots of requests for our “social media services”.
However we need to clarify that Hey Diseño is a graphic design studio and not a marketing agency, so services provided are slightly different. While a marketing agency might plan a complete ad strategy and delivery a full qualitative and quantitative report for your platforms, a design studio will focus on a visual strategy.
Prefer consistency
Every time we work on social media we care about visual consistency with your brand. We design different graphics optimized for your different platforms (Instagram, Facebook, Pinterest, LinkedIn, etc) respecting their sizes and requirements.
Being consistent with your brand will not only be reflected on your feed but also on your profile. We take special care in unifying your cover image, profile pic, writing a good business description and designing covers for your Instagram stories.
Content is king
We know it’s not just about posting attractive images,, that’s why before each period we craft a content calendar that needs to be approved by the client in advance. We use this programming to track the best performing posts and fix the ones that are not being so successful.
Part of the service includes -if you want- editing and copywriting for your posts, as well as the “community management” which basically means that we interact with your audience; answering their doubts, comments and referring questions.
How we handoff your social media graphics
Hey Diseño offers different packages for social media, you can ask for them emailing us at hola@heydiseno.cl. However one of the all time favourite of our clients are the customizable Canva templates.
Why?
1. Because it allows you to have your own brand kit
You’ll have on hand all your colours, typography and logos ready to be drag and dropped on your designs. Easily availables to keep your graphics coherent without having to ask us every time your need some tiny change.
2. Because it allows your to work collaboratively
If you have a Pro account you can have all your team members working together, leaving comments and editing. Enabling a faster and more efficient result.
3. Because it isn’t your usual “free canva template”
The fact that we deliver Canva templates does not mean that they are default Canva templates. We custom designs for your business and brand and then transfer your graphics to this platform making it easier for you to edit and manage your graphics by your self.
In addition, we give you Canva Pro for 30 days to try. What could be better than that?